What the Colonel Wished He’d Brought With Him to Cannes

CANNES, France–The Colonel was here Thursday for a panel on the evolution of the KFC brand, which in no small part is due to the creatives at Wieden+Kennedy. In fact, the Colonel was played by W+K ecd Eric Baldwin, who stayed in character during our p…

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What the Colonel Wished He’d Brought With Him to Cannes

CANNES, France–The Colonel was here Thursday for a panel on the evolution of the KFC brand, which in no small part is due to the creatives at Wieden+Kennedy. In fact, the Colonel was played by W+K ecd Eric Baldwin, who stayed in character during our p…

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Publicis Memo Thanks Clients for Their ‘Commitment to Creativity’ at Cannes

It was a very different year for Publicis this year at the Cannes Lions International Festival of Creativity, following the holding company’s decision to refrain from submitting work in order to focus more resources on building Marcel. Publicis CEO Art…

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Read Madonna Badger’s Cannes Speech, Made From More Than 15 Movements Empowering Women

CANNES, France–Madonna Badger stepped on stage wearing black at the Cannes Lions closing awards show Friday night and delivered a stirring speech that summed up several recent movements to lift up women in an industry and world that has often held the…

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In 25 Years, Google CMO Lorraine Twohill Is Only the Second Woman to Accept Cannes’ Creative Marketer of the Year

CANNES, France–Google CMO Lorraine Twohill is only the second woman in 25 years to accept the Creative Marketer of the Year award at the Cannes Lions Festival of Creativity. She closed her winning speech, where she noted that Google is “not an easy cl…

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P&G Dominates at Cannes Lions, Winning 2 Grand Prix in Film

CANNES, France–Procter & Gamble began the year by invading the Super Bowl with the inescapable “It’s a Tide Ad” campaign, and now the CPG giant has successfully conquered the Cannes Lions. Two P&G spots, “It’s a Tide Ad” from Saatchi & Saa…

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How Clear Brand Goals and Intentions Can Fix Influencer Marketing

Unilever’s CMO Keith Weed has called time on follower fraud in the influencer community, stating that the world’s second biggest marketer will no longer invest in influencers that have fake followers. Weed was on stage at Cannes Lions Festival of Creat…

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Small Nation, Big Wins: ‘Palau Pledge’ Tops Cannes Lions With 3 Grand Prix

CANNES, France–Palau Pledge, the ambitious project dedicated to ensuring environmental stewardship for the small island nation of Palau, which had been tipped as one of the week’s top campaigns, took home two major Grand Prix awards at the Cannes Lion…

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The 5 Most Inspiring Short Films at the Cannes New Directors’ Showcase Curated By Ridley Scott

CANNES, France–Typically, the Cannes Lions Festival of Creativity’s New Directors’ Showcase (NDS) is presented by Publicis Groupe’s Saatchi & Saatchi. Given Publicis’ decision to send just 84 employees this year–and CEO Arthur Sadoun, of course–…

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Martin Sorrell Denies All Misconduct Allegations in Contentious Cannes Debate: ‘It’s Not True’

CANNES, France–NDAs aside, Martin Sorrell wants to state, for the record, that none of the allegations raised against him in recent months are true. The former WPP CEO made this point in several different ways during a Cannes Lions Festival main stage…

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