Dish Network Launches Creative Review

Dish Network has launched a creative review, a source with direct knowledge of the matter confirmed to Adweek. The source added that the review is being handled by New York search consultancy Avidan Strategies, is still in its early stages and includes…

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Dish Network Launches Creative Review

Dish Network has launched a creative review, a source with direct knowledge of the matter confirmed to Adweek. The source added that the review is being handled by New York search consultancy Avidan Strategies, is still in its early stages and includes…

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Indie Film Studio Global Road Taps MullenLowe Mediahub as Agency of Record

Global Road Entertainment, the recently launched independent theatrical and TV studio (formed by Tang Media Partners), has chosen MullenLowe Mediahub as its media agency of record. The shop will handle media planning and buying for the studio’s feature…

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Quicken Loans Puts Its $400 Million Media Account in Review

Online mortgage lending giant Quicken Loans has launched a review of its media buying and planning account. “After nearly two decades, Quicken Loans has decided to open the RFP process for a new media planning and buying agency,” a Quicken Loans repres…

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State Farm Follows McDonald’s in Consolidating Its Ad Business With Omnicom

State Farm is in the process of consolidating the majority of its marketing business with Omnicom, according to several parties with direct knowledge of the matter. “State Farm works with many vendors to provide solutions to meet our customers’ needs,”…

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This L.A. Creative Shop Upended the Traditional Agency Model

After years of working in various roles in the advertising industry, Sarah Hooper and Matthew Goldman noticed a glaring issue with the traditional agency model. As it goes, senior executives win pitches, assure clients they’ll see their projects throug…

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This L.A. Creative Shop Upended the Traditional Agency Model

After years of working in various roles in the advertising industry, Sarah Hooper and Matthew Goldman noticed a glaring issue with the traditional agency model. As it goes, senior executives win pitches, assure clients they’ll see their projects throug…

Read More Here! 0

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