Why Telemundo’s World Cup Ad Revenue Will Surpass Fox Sports’, Despite Lower Ratings

Telemundo is in the home stretch of its inaugural men's FIFA World Cup tournament--France and Croatia will meet in Sunday's final match, after Saturday's third-place playoff between England and Belgium--and like its English-language counterpart, Fox Sports, the company says the event will be an ad revenue success, even though ratings are down from 2014. While...

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