An Overworked Dad Becomes a Tireless Hero in This Touching Chinese Ad for BMW

A beautiful new short film from BMW China and Wieden + Kennedy Shanghai is celebrating a special kind of superhero: hardworking dads. The 15-minute video tells the story of a businessman and his family. His young son, frustrated with his father's long hours and late nights at the office, grasps for understanding. But the boy,...

An Overworked Dad Becomes a Tireless Hero in This Touching Chinese Ad for BMW

A beautiful new short film from BMW China and Wieden + Kennedy Shanghai is celebrating a special kind of superhero: hardworking dads. The 15-minute video tells the story of a businessman and his family. His young son, frustrated with his father's long hours and late nights at the office, grasps for understanding. But the boy,...

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