Spotify Creative Shares How the Brand Came Up With Its Latest Witty Work

Yesterday, Spotify rolled out its largest marketing campaign to date, highlighting the brand's free, ad-supported service. The campaign includes a series of wonderful fake movie trailers with some inspiring music choices and another round of brilliant, witty out-of-home marketing, all dreamt up by the in-house creative team at Spotify. Adweek caught up with Spotify global...

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